Riot Games
Game Launcher
Problem
Riot Games had massive real estate in their game launcher. At the time of designing this, there is no way of being able to see if your friends are online and what games they were playing. Users have to log into a game to see which friends were online, and then switch games if needed.
Solution
With gaming being such a social activity, it would be very beneficial to take advantage of the space in the game launcher so users could see and chat with their friends before they picked a game to launch into. The space could also house patch notes, esports updates, and more!
Audience
Social Gamers
Impact and Level of Effort
Business Impact: This provides a quick way for social gamers to make a decision on what game to play without having to relaunch different games.Most gamers play games to connect with their friends and all of Riot's games are PvP, increasing the likelihood that their userbase would like to see what games their friends are playing. Using the space to further promote their esports is also a great way to boost the games and the current schedule.
Technical LOE: While connecting the game launcher to the user's friend's list can be a challenge, the assets used and implementation after connecting the data should be pretty lightweight as they all use exisitng components.